by Adam Leposa | TravelAgentCentral.com
Jun 14, 2018 10:22am
Travel Leaders Network is launching a new educational opportunity for agency owners and a dedicated marketplace for agents looking to sell their agency, Travel Leaders Network President Roger Block told attendees of the organization's first EDGE Conference—the first such event since the combination of Vacation.com, Results! Travel and Travel Leaders Associates 18 months ago. The five-day EDGE (Educate, Discover, Gather, Evolve) Conference has drawn over 2,000 attendees, runs from June 12-16 and presents a number of educational workshops and professional development sessions, technology showcases and guest speakers.
The merger, Block says, has generated significant return on investment for the organization. Over the past few months the company has strategically decreased redundancies to free up more resources for member agencies, seen a significant increase in leads from Agent Profiler and launched expansions of Travel Leaders Network's marketing team and training organization.
To help agency owners keep their "edge," Block says that Travel Leaders Network has partnered with MPG Travel Solutions on a series of in-depth, highly personalized regional seminars. Led by Ken Pomerantz, Mike Going and Terry Morrison, MPG will be able to provide attendees with the knowledge they need to develop a complete strategic business and marketing plan for their agency, according to Block.
"They bring an understanding of the leisure travel space and the challenges agencies face every day," Block says. "Over the course of their careers, these three individuals have worked with some of the most successful agencies in the country."
Three seminars with MPG are planned, each lasting one and a half to two days. Block warns that, since the aim is to offer highly personalized training, space will be extremely limited. By the end, though, attendees will be able to construct "a complete strategic business and marketing plan for your agency," Block says